This site started from a single observation: we have more technology, more data, more information systems, better communication tools — and we seem just as uninformed as ever. In some ways, the problem seems to be getting worse.
Maybe the expectations for what’s being communicated have risen. Or maybe something else is going on.
This is an investigation into what that something else might be.
What we’ve been working on.
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No. 81 June 11, 2026
90% of Information Systems is Physical, the Other Half is Psychological
Why do we keep coding and encoding the same things?
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No. 80 May 26, 2026
Information Entropy Diagnostic
The Context Entropy Scan — Incontextable Incontextable — diagnostic instrument The Context Entropy Scan For each signal, mark how frequently your team or organization experiences it.
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No. 79 May 24, 2026
Discomfort In Numbers
Framing matters. Presenting data well is a valuable skill.
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No. 78 May 20, 2026
Reversing the Division of Cognition
Reversing the Division of Cognition In order to streamline our organizations, we have inadvertently made ourselves less intelligent.
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No. 77 May 13, 2026
Maintaining Coherence: Invisible yet Indispensable
As information accumulates inside an organization, something less visible begins to grow alongside it.
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No. 76 May 9, 2026
Documentation is Not Context
When organizations lose clarity, the instinct is to document.
If you’re new, start here
A few essays that introduce the publication’s central argument. Read in any order.
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Return on Context: The Hidden Constraint in Modern Organizations
Data and storage are inexpensive, but maintaining context across an organization is the real challenge that organizations face.
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Why Shared Intelligence (SI) is More Important Than AI
Artificial intelligence may dominate the conversation, the idea of building Shared Intelligence across the organization is the core capability that will make the biggest difference in the long run.